Changing Your Business Through Paint Color Choice

Blog

It's no secret that paint color can affect mood and decision making, and you can use this to your advantage if you're repainting your office building. You're not going to make customers do your bidding or anything like that, but you can make them feel calmer, happier, cooler, and so on just by using certain paint colors. Choosing your colors for your office is slightly different from choosing colors for your home because you want different effects and results.

Calming Waiting Clients

Your customers and clients may be agitated due to something going wrong with a product or because they just encountered terrible traffic on the way to your office. Using cooler colors, like light blue or neutral beiges, can help soothe their emotions. The colors aren't a guarantee; you could still have an angry customer. But choosing calming colors means you're not adding to the emotionally overcharged atmosphere. In addition to light blue and beige, light green and off-white could be good, too.

Keeping Negotiations Neutral

If you host negotiations at your office, make the conference spaces and other negotiation spaces as neutral as possible. White, beige, oatmeal, any of those "neutral" colors are perfect. These spaces need to be as unemotional as possible to avoid setting off alarm bells in the other party's mind. You don't want to have people sequestered in a pink or red room, for example, as those colors can heighten annoyance and anger. Having a neutral space can also give your company a better reputation as one that tries to keep negotiations front and center instead of trying to affect the emotions of the people handling the negotiations.

Encouraging a Feeling of Growth Among Employees

Break rooms, gyms, other gathering places for workers — if you want to boost morale, look at making your workers feel like they are growing and learning. Greenish colors (mixed with white, so as to avoid overkill) can give people a feeling of progress and freshness. The color may remind them of healthy plants and open spaces, boosting moods.

Paint colors alone can't force your workers or customers to feel a certain way. The other working conditions also play a role. But the colors they spend time around all have a background influence on how they feel. Take advantage of that and make your offices great places for everyone to be in through the use of new paint colors.

To learn more, reach out to commercial painting contractors in your area. 

Share

5 March 2020

the right type and color of paint for interior projects

When finishing or renovating a room in your home, the paint that you choose for the walls and ceiling will have a huge impact on the appearance of the room for several years after. If you choose the wrong type of paint, the paint job will not last as long as it should. If you choose the wrong color, the room just won't look as nice as you would like. So, how do you decide on the paint for your interior projects? This blog will give you several suggestions and advice that you can use to ensure that the paint used is perfect for the situation.